
YouTube Money Calculator
Paste any channel or video, or type your views, to estimate YouTube earnings per day, month and year, and see how many views you need for $1,000 a month.
Making Shorts? They pay far less per view: try the Shorts money calculator.
Paste a channel to estimate its monthly earnings from recent views, or a video to see what it has earned.
Using $1.50–$4 per 1,000 views (RPM). Find your real RPM in YouTube Studio → Analytics → Revenue.
To make $2,000 a month you could need as few as 500K views a month (16,438 a day), or about 800K at a typical RPM.
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How YouTube Earnings Are Worked Out
Earnings = Views ÷ 1,000 × RPMRPM (revenue per mille) is what you earn for every 1,000 views after YouTube takes its cut. On long videos YouTube keeps 45% of ad revenue and pays you 55%, and your RPM already allows for views where no ad played. So at a $2.50 RPM, 100,000 views earn 100,000 ÷ 1,000 × $2.50 = $250.
The hard part is the RPM. It swings with your niche, where your viewers live, the time of year (ads pay most in November and December and least in January), how long your videos are and whether viewers use ad blockers or YouTube Premium. That's why the calculator shows a range, and why typing in your own RPM from YouTube Studio gives the best estimate.
The calculator uses the view counts you see on YouTube. Strictly, YouTube pays on engaged views, meaning people who clicked to watch or watched past the first few seconds (YouTube's explanation), so channels whose viewers really watch sit at the top of the range.
RPM vs CPM
CPM (cost per mille) is what advertisers pay per 1,000 ad impressions. RPM is what you actually earn per 1,000 views, after YouTube's share and counting every view, including the ones with no ad. RPM is always lower:
RPM ≈ CPM × 0.55 × ad impressions per viewFor example, with a $10 CPM, your 55% share is $5.50 per 1,000 ad impressions. Typically about half of views show an ad, and those show 1.55 ads on average, so there are about 0.8 ad impressions per view and your RPM is roughly $4.52. As a rule of thumb, RPM comes out at about 45% of CPM. RPM is the number to use for earnings, and it also includes your share of YouTube Premium money. Find both in YouTube Studio → Analytics → Revenue.
YouTube RPM by Niche
Typical long-video RPMs per 1,000 views for channels whose viewers are mostly in the US, UK, Canada and Australia, from published creator earnings data (checked October 2026). Niches that attract advertisers with big budgets, like finance and software, pay the most. Published figures often disagree by two to five times for the same niche, so treat these as middle-of-the-road numbers:
| Niche | Typical RPM | Range | Per 1M views |
|---|---|---|---|
| Finance & investing | $11.50 | $8–$17 | $11,500 |
| Business & marketing | $9.00 | $6–$12 | $9,000 |
| Tech & reviews | $7.50 | $5–$11 | $7,500 |
| Education | $6.00 | $4–$8.50 | $6,000 |
| How-to & DIY | $5.00 | $3.50–$7 | $5,000 |
| Cars & vehicles | $5.00 | $3.50–$7 | $5,000 |
| Health & fitness | $4.50 | $3–$6 | $4,500 |
| Beauty & fashion | $4.00 | $2.50–$5.50 | $4,000 |
| News & politics | $3.50 | $2–$5 | $3,500 |
| Sports | $3.50 | $2.50–$5 | $3,500 |
| Food & cooking | $3.50 | $2–$5 | $3,500 |
| Travel | $3.50 | $2–$5 | $3,500 |
| Vlogs & lifestyle | $3.25 | $1.50–$4.50 | $3,250 |
| Gaming | $3.00 | $2–$4 | $3,000 |
| Pets & animals | $3.00 | $2–$4.50 | $3,000 |
| Entertainment & comedy | $2.50 | $1.25–$4 | $2,500 |
| Music | $2.00 | $1–$3.50 | $2,000 |
| Kids (made for kids) | $1.00 | $0.50–$2 | $1,000 |
YouTube RPM by viewer country
Where your viewers live matters as much as your niche, because advertisers pay far more to reach some countries than others. Published ad rates put the UK, Canada and Germany at around 60–70% of US rates, Brazil and Mexico at about 11% and India at about 5%. The calculator scales the niche figures like this:
- Mostly US, UK, Canada, Australia: the full niche RPM.
- A mix of countries: about 50% of the niche RPM.
- Mostly India, Southeast Asia, Latin America: about 8% of the niche RPM.
How Much YouTube Pays for 1K, 10K, 100K and 1M Views
At a low ($1.00), typical ($2.50) and high ($8.00) RPM for long videos:
| Views | Low | Typical | High |
|---|---|---|---|
| 1,000 | $1 | $2.50 | $8 |
| 10,000 | $10 | $25 | $80 |
| 40,000 | $40 | $100 | $320 |
| 100,000 | $100 | $250 | $800 |
| 1,000,000 | $1,000 | $2,500 | $8,000 |
| 10,000,000 | $10,000 | $25,000 | $80,000 |
The same views on Shorts pay much less, usually $0.03–$0.33 per 1,000. See the Shorts money calculator.
How Many Views Do You Need to Make Money on YouTube?
Monthly long-video views needed for each income, at the same three RPMs:
| Per month | At $8.00 RPM | At $2.50 RPM | At $1.00 RPM |
|---|---|---|---|
| $100 | 12,500 views | 40,000 views | 100K views |
| $1,000 | 125K views | 400K views | 1M views |
| $2,000 | 250K views | 800K views | 2M views |
| $3,000 | 375K views | 1.2M views | 3M views |
| $5,000 | 625K views | 2M views | 5M views |
| $10,000 | 1.3M views | 4M views | 10M views |
Making $1 million takes about 400M views at a typical RPM, or 125M in a high-paying niche. Use the goal box in the calculator to try your own target at your own RPM.
What Else Pays on YouTube
- Shorts earn from a shared pool of ad money, at a much lower rate per view. Estimate them with the Shorts money calculator.
- Live streams earn ad money like videos, plus Super Chat and Super Stickers, where viewers pay to highlight their messages. Creators keep 70% of those after taxes and app store fees, which can be worth more than the ads on a stream with a loyal audience.
- Channel memberships and Super Thanks: monthly memberships and one-off tips on videos, also at a 70% share. These open at the 500-subscriber level, before ad money.
- YouTube Premium: part of every Premium subscription is shared with creators by how much members watch, at the same 55% share on long videos. It's already counted in your RPM.
- Sponsorships and affiliate links often pay more than ads once you have a steady audience, and YouTube takes no cut.
Video Length and Mid-Roll Ads
Videos that are 8 minutes or longer can show ads in the middle as well as at the start and end (YouTube Help). More ad breaks usually means a higher RPM, which is one reason longer videos tend to earn more per view. Nobody publishes a fixed number for it, so the calculator doesn't add one. If your videos are long, expect the upper end of the range.
Changes From February 1, 2027
From February 1, 2027, new channels need 1,000 subscribers plus 8,000 watch hours or 20M Shorts views to earn from ads, and every channel needs 10M Shorts views every 90 days to keep earning from Shorts. How much a long-video view pays doesn't change. Not monetized yet? The monetization checker shows where your channel stands.
Frequently asked questions
How much does YouTube pay per 1,000 views?
Usually $1 to $8 per 1,000 views on long videos, after YouTube's cut, and about $2.50 for a typical mix of niches and countries. Finance and business channels with mostly US viewers can earn $6 to $17, while gaming or music channels with viewers mostly in India or Southeast Asia can earn under $0.50. Shorts pay far less, about $0.03 to $0.33 per 1,000 views.
How many YouTube views do I need to make $2,000 a month?
About 800,000 views a month at a typical $2.50 RPM, or roughly 26,000 a day. In a high-paying niche with mostly US viewers ($8 RPM) it's about 250,000, and at a $1 RPM it's 2 million. Use the goal box in the calculator to try it at your own RPM.
How many views do I need to make $10,000 a month on YouTube?
About 4 million views a month at a typical $2.50 RPM, roughly 130,000 a day. At an $8 RPM it's about 1.25 million, and at $1 it's 10 million.
How much money is 10,000, 40,000 or 1 million views on YouTube?
At a typical $2.50 RPM on long videos, 10,000 views earn about $25, 40,000 about $100 and 1 million about $2,500. Across niches and countries the range runs from $10 to $80 for 10,000 views, $40 to $320 for 40,000 and $1,000 to $8,000 for 1 million.
What is RPM on YouTube, and how is it different from CPM?
RPM (revenue per mille) is what you earn per 1,000 views after YouTube's share, counting views that showed no ad. CPM (cost per mille) is what advertisers pay per 1,000 ad impressions before YouTube's share. RPM usually comes out at around 45% of CPM: you keep 55% of the ad money, and only about half of views show an ad, though often more than one.
How does YouTube calculate earnings?
YouTube pays you a share of the money it earns from your content: 55% of the ad revenue from long videos and live streams, 45% of your share of the Shorts pool, a share of YouTube Premium subscriptions based on how much members watch, and 70% of memberships, Super Chat and Super Thanks. Ad money depends on how many views show ads and how much advertisers pay to reach your viewers.
Do watch hours or subscribers change how much I earn?
Not directly. They decide whether you can earn: to join the YouTube Partner Program for ad revenue you need 1,000 subscribers plus 4,000 watch hours (8,000 for new applicants from February 1, 2027) or 10 million Shorts views. Once you're in, pay comes from views and RPM. Video length matters a little, because videos of 8 minutes or longer can show mid-roll ads.
Can you make money on YouTube with 500 subscribers?
Yes, in many countries. With 500 subscribers, 3 public uploads in the last 90 days and 3,000 watch hours (or 3 million Shorts views), you can join YouTube's fan funding level for memberships, Super Chat, Super Thanks and Shopping. Ad revenue still needs 1,000 subscribers. Paste your channel into our monetization checker to see where you stand.
Do YouTube Shorts pay the same as long videos?
No, far less per view. Shorts earn from a shared pool of the ads shown between Shorts, split by engaged views, and creators keep 45% of their share. That usually works out to $0.03 to $0.33 per 1,000 views, against $1 to $8 for long videos. The Shorts money calculator estimates them separately.
How does YouTube pay for live streams?
Live streams earn ad money like regular videos, including mid-roll ads, plus Super Chat and Super Stickers, where viewers pay to highlight their messages. You keep 55% of the ad revenue and 70% of Super Chat and Super Stickers after taxes and app store fees. With a loyal audience, Super Chat can be worth more than the ads.
Which YouTube niches pay the most?
Finance and investing, business and marketing, and tech, at typically $7.50 to $11.50 per 1,000 views with mostly US viewers, because advertisers in those areas pay the most per ad. Entertainment, gaming and music usually earn $2 to $3, and made-for-kids videos about $1, since they can't show personalized ads.
How much does YouTube pay for 1,000 subscribers?
Nothing for subscribers as such: YouTube pays for views. Reaching 1,000 subscribers is one of the requirements for earning from ads, and after that every 1,000 views earns about $1 to $8, depending on your niche and where your viewers are.
Why is my real RPM different from the estimate?
RPMs vary a lot between channels in the same niche. Where viewers live, the time of year (ad prices peak in November and December and drop in January), video length, how many viewers use ad blockers or YouTube Premium, and whether videos are made for kids all change it. Type your RPM from YouTube Studio → Analytics → Revenue into the calculator for the closest estimate.
How accurate is the YouTube money calculator?
It's an estimate. Views, subscribers and upload dates come straight from YouTube, but RPM is private to each channel, so the calculator uses ranges from published creator earnings data for your niche and viewers' countries. Most channels land between the low and high figures. For the most accurate number, type in your own RPM from YouTube Studio.
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